
Green Ventures India, a sub advisor to Green Ventures International a privately held asset management firm with a fund of $200 million under management, recently organized a rally along with the Lioness club of Madras. Close to 100 students particiapted in the rally in an effort to raise awareness on the issue of global warming and its impact on the planet. School students held placards with messages such as “It is better to be safe than to be funk” and “Be part of the solution and not the pollution.”
The students, under the guidance of the members of Lioness Club and Lions Club International distributed brochures containing information on global warming and how to mitigate its impact.
"Global warming is perceived as some kind of a complicated scientific phenomenon among the general public and they feel it is up to the scientist to come up with the solution to combat it, which is not true. We must create awareness that each and every one of us are a part of the solution and we must work together to combat this self made villain which we have created. Yes, there is still much about global warming we have to learn and research should continue. But the longer we delay, the more CO2 will build up in the atmosphere. It stays there a long time. If we wait too long before acting, we will pass a point of no return and lock ourselves into centuries of global warming. We could pass one of those dangerous tipping points that could make life very difficult. It's a risk we shouldn't take," said Vinay Bharathwaj, Vice President, Green Ventures India.
The company now plans to work with companies to reduce its carbon footprint. "We have also raised a one of its kind $200 million fund, which focuses on investing only in CER’s which are generated out of India. We are also planning to raise more such funds to invest in clean technology and various renewable energy projects. We are also planning to expand our environmental consulting division to a 30 member team to cater to the need of the market. The Indian carbon market is growing at a rapid pace; more and more companies are looking to reduce their carbon footprint and also looking at monetizing the CER’s generated. With the MCX also showing keen interest in setting up a carbon exchange, what we are looking at is the tip of the iceberg. And we believe that in the near future India would set an example to the other countries in terms of the carbon offset and being socially responsible nation," he concluded.